Un chef vanguardista con dos Estrellas Michelin, Ramón Freixa, se enfrentó por primera vez a una verdadera experta de la cocina tradicional.
A través de un concurso buscamos a la mejor abuela cocinera de España y fue la “Abuela Maruja” la elegida para asumir el reto y crear una nueva receta para McDonald’s.
An avant-garde chef with two Michelin Stars, Ramón Freixa, faced for the first time a true expert of traditional cuisine.
Through a contest we looked for the best grandmother cook in Spain and it was "Grandmother Maruja" who was chosen to take on the challenge and create a new recipe for McDonald's.
An avant-garde chef with two Michelin Stars, Ramón Freixa, faced for the first time a true expert of traditional cuisine.
Through a contest we looked for the best grandmother cook in Spain and it was "Grandmother Maruja" who was chosen to take on the challenge and create a new recipe for McDonald's.
Mejor campaña integrada / Best Awards
Best integrated campaign / Best Awards
